Gun control supporters turn to new front | TheHill: "Pro-gun groups downplayed the likely effectiveness of these tactics, which have also been embraced by Mayors Against Illegal Guns and Americans for Responsible Solutions.
Officials from the National Rifle Association and Gun Owners of America described the corporate campaign as a retread of past initiatives.
“This is not the first time we’ve seen this kind of thing,” Gun Owners of America spokesman Erich Pratt said, pointing to an unsuccessful effort a decade ago to sue gun makers.
“Whenever the anti-gun groups get stymied in Congress they resort to boycotts and other private measures.”"
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