Rothman: White House’s March Madness-Themed Obamacare Pitch Is a Circus | Mediaite: "The post consists of 16 unexceptional GIF images which appear to have taken an intern all of 37 seconds to both select and embed. They also ask the user to vote on their favorite. “None of the above” is not an option.
Expect more of this kind of flailing desperation as the end of the open enrollment period nears.
But while the White House is devoting precious bandwidth to a halfhearted advertising campaign aimed at convincing young people to purchase a suboptimal product they don’t think they need, war looms in Eastern Europe as one of the world’s foremost nuclear powers seeks to unilaterally redraw the borders of Europe.
If nothing else, the White House’s actions this month reframe the term “March Madness” in a whole new light."
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